Insights performance dashboards
Want to see where your potential lies? Get the right insights with our Insights dashboards for bol.com, Google Shopping, Marktplaats and Amazon. Make simple data-driven decisions and optimisations without using complex tools.
Essential information in one place
EasyAds has developed a dashboard for the most important marketplaces and advertising channels with which you can clearly combine the essential data and information. This gives you direct insight into your potential, campaign results and actual bottom-line results.
The data is collected from various sources via the sales channel, google analytics and your own back-end. This sounds like complicated machine learning (it is), but as we say; just put the important numbers together in an easy to understand way!
Insights for marketplaces
For marketplaces like bol.com and Amazon, you want to know whether your products are already known, whether there are already sellers on the listings, who has the buy box and at what price. On the other hand, you want to know how much turnover you make, which products have been sold, what margins you pay to bol.com or Amazon and what exactly you have 'left'.
You can easily view all this information at channel, category, product and collective level. Or download the data for further analysis or reporting in real time from your dashboard.
Insights for advertising channels
For advertising channels such as Google Shopping and Marktplaats, you want to know what the CTRs of your ads and campaigns are, how many visitors come to your website via which ads, and what the costs are. On the other hand, you want to know how your performance is, how much turnover you make, which products are actually sold and what ROAS you achieve within certain campaigns.
You can view all this information at product, ad group, campaign and bid strategy level. Or download the data for further analysis or reporting in real time from your dashboard.
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